Meet the Finalists of The Road to Hardwick competition

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The anticipation is electric as we approach the climactic finale of The Road To Hardwick. On July 19th, Newcastle’s vibrant Newgate Social will transform into a battleground for four of the North East’s most promising unsigned bands, vying for the ultimate prize: a coveted spot at Hardwick Festival 2024.

This is your chance to witness history in the making as the finalists fight for a place alongside pop royalty Becky Hill, rock legends Snow Patrol and indie sensations The Charlatans.

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The stakes couldn't be higher. Not only will the winning band secure a performance slot at Hardwick Festival's main stage, but they will also enjoy an array of incredible prizes. These include a feature in top music magazines, a full day of studio time at a prestigious recording studio, a priceless music industry experience session, and a bespoke press campaign courtesy of Northside Creative.

This year’s lineup of finalists includes:

Camel IslandCamel Island
Camel Island

Camel Island

A fresh four-piece indie/alternative rock outfit from South Shields, Camel Island (pictured) combine Foo Fighters-esque walls of guitars with dissonant melodies reminiscent of Radiohead. Their debut single ‘Autopilot’ launched them into the spotlight in early 2023, and all four of their singles have been featured on BBC Introducing North East, with 'Stalling' winning single of the year on SPARK radio.

Spilt Milk

Hailing from Gateshead, alternative/indie rock band Spilt Milk have been crafting music since their childhood. Regulars on BBC Introducing, Spilt Milk's anthemic indie songs are a staple in Newcastle's bars and clubs and the Tyneside four-piece are tipped for big things.

Swindled

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This Sunderland-based group of five mates - including two brothers - are known for their love of making and performing music together. Their camaraderie and passion shine through in every performance and they look set to effortlessly make the transition from local indie nights to festival stages.

Pretty Velvet

Known for their dual-fronting male/female vocals, Pretty Velvet are a five-piece rock band that deliver powerful performances. Their distinctive sound blends catchy riffs, a blues edge, and a dark-pop essence, creating an undeniably timeless aesthetic.

The competition will be judged by a panel of industry professionals including former Catfish and The Bottlemen band member ‘Bondy’, David Haley from music development agency Generator, and female-fronted live events company Marisam. Audience votes will also play a crucial role in determining the winner.

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Dave Haley from Generator expressed his excitement, saying, "This is a fantastic showcase of raw, local talent. The Road To Hardwick is a testament to the incredible music scene we have here in the North East. I can't wait to see these bands light up the stage, and I’m even more excited about selecting our lucky winners!"

John Adamson, owner of Hardwick Festival, added, "The energy and talent of these bands are phenomenal. It's thrilling to offer them a platform like Hardwick Festival. The future of music looks very bright!"

So, join us for an unforgettable night of live music, great drinks deals, and the chance to vote for your favourite band to earn their place in the spotlight. Enjoy fantastic offers like 2 for £12 cocktails, £5 double spirit and mixer (house spirit & draught mixer), £8 Stein (Amstel, Strongbow or Strongbow Dark Fruits) and 2 for £6 cans of Red Stripe or Hooch.

Mark your calendars for July 19th at Newgate Social – be part of the journey and help shape the future of North East music.

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