Newcastle Agency Celebrates Two Year Anniversary With An Innovative Approach To Fully Remote Working
Newcastle based freelancer decided to take the plunge and set up his own remote agency following his daughter's autism diagnosis.
Who’s Listening, an innovative digital marketing agency founded by Shane Gammage in April 2022, is celebrating two years of remarkable growth and success, whilst being a fully remote working agency in the North East.
A profound personal experience led to the establishment of the agency, when Shane's daughter was diagnosed with autism in May 2021. Realising that life was no longer quite as simple as a nine to five corporate office job, Shane had to make some significant life changes to better support her and be more present.
Leaving behind his corporate job at Guerilla Communications, Shane embarked on a journey as a website and marketing freelancer. Work came in quick, from local businesses and supportive friends – James Allen at Guerilla Communications and Anne Reynolds at Blue Moon Marketing.


With enquiries flooding in, a decision had to be made between turning down work or bringing someone else on board. Joined by collaborator Elliott Harosh, the duo soon formalised their partnership, and Who’s Listening was born.
“When creating the agency, I knew that traditional office hours wouldn’t align with my commitment to be present for my daughter,” says Managing Director Shane Gammage.
“We value time highly - that’s both work and personal, which is why we operate a pretty flexible working environment. We all work from home, but make sure to keep morale high by having bi-daily calls, meetups for client shoots and a monthly team day to let off some steam.”
This flexibility has allowed the team an array of incredible opportunities to travel and work at the same time – with team members having worked from Spain, Italy, Poland and more.
In just two years, Who’s Listening has garnered an impressive roster of clients, ranging from local businesses to international brands. From the agency's first client Lev’s Delivery, a local takeaway, to now having partnered with Manchester City sponsors Midea and global household name Disaronno, the agency has left an undeniable mark on the North East digital landscape.
With over thirty-five clients and sixty websites built, it was only a matter of time before the team had to expand.
“Finding new team members to work in a fully remote agency isn’t easy. Being totally in control of your own time, without an office environment, isn’t how a lot of people are used to working, so the transition can often be difficult. However, we’re lucky enough to have a growing, but great team!”
Whilst growing the team, the agency has also supported young, local talent by recruiting apprentice Katie Agnew onto a Content Creator Apprenticeship. The agency also recently recruited a new Social Media Manager, Madeleine Roe, who brings a wealth of social media, influencer and PR experience to the team.
Who’s Listening are now looking toward a very exciting future, with a refreshed brand identity, including a new logo, refined colours and brand new website, coinciding with the two year milestone. "We're immensely proud of what we've achieved in these two years," Shane remarks.
"But our journey is only beginning. With our enhanced service offerings and unwavering dedication to our team and clients, we're excited for the next chapter of Who’s Listening."
The agency is also in the process of a transition to a 4-day working week, further cementing its commitment to ensuring all staff have the best possible work-life balance.
For more information about Who’s Listening and their services, please visit https://whoslistening.co.uk/
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