Shaun the Sheep features in North East brand’s Christmas campaign

Barbour’s Christmas advert features a very familiar face.

North East brand Barbour has collaborated with Shaun the Sheep on a new Christmas campaign.

The family favourite appears in the brand’s festive film which brings Barbour to life on Mossy Bottom Farm.

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Bitzer rallies Shaun and the flock to help fix the Barbour jacket (Barbour)Bitzer rallies Shaun and the flock to help fix the Barbour jacket (Barbour)
Bitzer rallies Shaun and the flock to help fix the Barbour jacket (Barbour) | Barbour

Funny, thoughtful and full of joy, the festive film follows Shaun, Bitzer and Flock as they decide to repair the Farmer’s well-worn Barbour wax jacket after worrying that due to damage it would no longer keep him warm and dry.

Chaos swiftly ensues, and despite their best efforts the jacket is left looking worse than before.

Thankfully, Christmas is saved when Bitzer clicks his fingers and the Farmer’s jacket reappears, lovingly restored by the experts at the Barbour factory with the message that, for some people, re-waxing and repairing jackets might be best left to the professionals at Barbour.

Bitzer, Shaun and the flock start to repair the Barbour jacket (Barbour)Bitzer, Shaun and the flock start to repair the Barbour jacket (Barbour)
Bitzer, Shaun and the flock start to repair the Barbour jacket (Barbour) | Barbour

Barbour has been offering a Re-Waxing and Repairs service for over 100 years and today the service forms part of Barbour’s Wax for Life programme–which includes a range of different initiatives designed to extend the life of Barbour Wax Jackets.

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Paul Wilkinson, Group Commercial Director, Barbour said “This Christmas, we wanted to demonstrate the importance of extending the life of our garments and we’ve been able to achieve this through our partnership with Aardman.

Bitzer and Shaun aim to repair the jacket using various objects they can find on the farm (Barbour)Bitzer and Shaun aim to repair the jacket using various objects they can find on the farm (Barbour)
Bitzer and Shaun aim to repair the jacket using various objects they can find on the farm (Barbour) | Barbour

“Working with Shaun the Sheep and his friends, we’ve created a light-hearted and engaging film that we hope will make people smile this festive season.

“With a Barbour wax jacket, age is no limitation and through our Wax for Life initiative, globally every year over 73,000 of our wax jackets are returned to be re-waxed or repaired.

“A Barbour jacket is like an old friend- it becomes part of your life and part of your shared experiences and memories. By using our re-waxing and repairs service, your jacket can last for a long time continuing to give many years of faithful service and most importantly, reducing its impact on the environment.”

For further information, please visit www.barbour.com.

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