Premier League clubs make decision which will impact Newcastle United

Premier League clubs have voted for a ban on betting companies sponsoring football shirts after all 20 clubs met on Thursday morning. The change will begin at the start of the 2026/27 season.

The logos of betting firms will still be able to be present on sleeves and on LED pitchside advertising. However, they will no longer be able to be on the front of jerseys.

They currently account for six teams in the top flight including Newcastle United. FUN88 currently sponsor the Toon Army. However, the club will now need to find someone new.

A Premier League statement read: “Premier League clubs have today collectively agreed to withdraw gambling sponsorship from the front of clubs’ matchday shirts, becoming the first sports league in the UK to take such a measure voluntarily in order to reduce gambling advertising.

“The announcement follows an extensive consultation involving the League, its clubs and the Department for Culture, Media and Sport as part of the Government’s ongoing review of current gambling legislation.

“The Premier League is also working with other sports on the development of a new code for responsible gambling sponsorship. To assist clubs with their transition away from shirt-front gambling sponsorship, the collective agreement will begin at the end of the 2025/26 season.”

West Ham, Brentford, Fulham, Leeds United, Bournemouth and Southampton will also have to source new deals along with Newcastle ahead of 2026, assuming they are all still in the top flight of course.

Serie A clubs have had a similar ban on gambling sponsorships in place since 2019, whilst La Liga sides have had the same since 2021. It remains to be seen whether the Football League will follow suit.